The big FAO Schwarz store in downtown Manhattan was a holiday icon for decades. If you lived in New York or were visiting during the holidays, it was a necessary stop. If a movie was set in New York during the holidays, the store was in it. Tom Hanks made the store famous by playing with the giant piano keys toy in the movie Big.
The flagship store closed, made a comeback, and closed again for the pandemic. But it's back again. Except you don't have to make the trip to Rockefeller Center to shop there.
You can get the classic FAO Schwarz toys online at Target! (Of course you can! Welcome to now.)
Your kids will love this collection of toys as much as you β and Tom Hanks β did.
You can jump on these big piano keys.
If you ever went into the FAO Schwarz store, you played on these big piano keys that you can jump on, right? If not, Tom Hanks did it in the movie Big to demonstrate how much fun it is.
Kids can pretend they are in a world of giants. They can get their wiggles out while learning music. And the whole thing rolls up so you can put it away when music time is over.
This classic tea set is as real as the adult version.
Ready for a tea party with all the toys? This tea set is not plastic or temporary because this is an FAO Schwarz classic tea set. It's ceramic, complete, and lovely. Even if one of the toy guests is a princess, a king, or too important to drink tea from a mug, this will serve.
Start a tradition with this train set.
Set the scene on Christmas morning by having this train set running a circle under the tree. It's a classic for good reason. There is nothing like the magic of waking up to a scene of play and wonder that involves a small train set in the living room.
This is a 30-piece motorized train with track. And it's on sale!
Get a play piano that's right out of a Peanuts comic.
This piano looks familiar, right? Isn't it just like the one Schroeder plays in the Peanuts comic strip?
If you're growing your own Schroeder at home, you will need this piano. Hopefully, you will soon be listening to Beethoven being played with prodigy-like ease on it. Meanwhile, it's adorable β the kind of toy you don't mind having in the living room.
This cuddly bear wears a silver jacket.
Does someone need a friend? This cuddly bear is ready to cuddle. But in that silver puffer, this bear is also ready to go anywhere. Skiing? The Arctic? Space? The future?
This bear is on sale! And it will be a good friend wherever the future takes your child. Not that these things matter when you are talking about love, but this silver-clad bear is also on sale.
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