Kylie Jenner‘s latest ad campaign seems to be a flop — at least, according to her fans. In an effort to promote her new drink brand, Sprinter, she starred in the promo photos — pretty typical for the Kardashian/Jenner family’s brands. But people quickly called Kylie out for the questionable editing techniques that may have been used on the photos, accusing her of undergoing new cosmetic procedures in the process. At this point, it seems like the Kardashian crew is almost as famous for their editing fails as they are for the many businesses and reality TV shows. Are fans right this time?
More from CafeMom: Kylie Jenner Shocks Fans With New Hair That’s a Total Throwback to Her ‘King Kylie’ Days
Kylie's in her mogul era.
Kylie posted the latest ad campaign for her alcoholic canned vodka beverage brand Sprinter on Instagram. In the images, she is wearing tiny denim shorts, a white button-down shirt tied into a crop top, and red kitten heels. Two of the pictures show her trailing behind a Sprinter branded van, trying to catch it, and the final shot is of her seductively throwing her head back while holding a can of the drink.
The response to the ad was positive at first.
Her followers on Instagram loved the pictures, with many of them recalling her “King Kylie” era.
“’90s theme !!! Woahhhhh KYKY DOES IT BEST!!!” one person wrote.
“I think king Kylie is trying to come back,” another commenter added.
Not everyone was feeling it.
Not everyone was thrilled by Kylie’s most recent pictures, taking to the popular Reddit community KUWTKsnark to call Kylie out for photoshopping the snaps.
“Even with shoddy editing, these photos are h—!! So who didn’t pay? the brand or her?” the post’s caption begins. “We can see the editing of her legs, the leg tan is off and they airbrushed her bottom off to shorten it and then made [her legs] look her matchstick with no blending up towards the butt.”
More from CafeMom: 15 Celebs Who Have Gotten Real About Photo Editing
People called her 'sad.'
“Omg they airbrushed a whole diff face on top of her face in the picture. Turn it to the side and zoom — totally diff textures and colors but look at the distance between her nose and her ear!” one person commented.
“You can really see the implants in the second pic,” another person wrote.
“That cheek filler did her SO wrong,” someone else chimed in.
“It’s really sad that she didn’t embrace her natural body type. She wasn’t as lanky as Kendall was but she seems like her body would’ve settled at a good place without all of the procedures. Her build was not meant to have a ginormous bubble a– on it,” another commenter added.
She also got slammed for copying a very popular ad.
Many people unfavorably compared her ad as an attempt to re-create supermodel Cindy Crawford’s 90s ads for Pepsi.
“This is like the Temu version of the Cindy Crawford Pepsi ad from the 90s,” a comment read.
“Came in here to say it’s giving dollar store Cindy Crawford,” someone else added.
Hopefully, this won’t affect sales of the drinks too much …
