Gwyneth Paltrow has always been all about keeping it natural, and it doesn’t seem like that’s changing anytime soon. After the actress and Goop founder shared new photos on Instagram this week, fans are going wild over the way she’s showing off natural lines on her face and other signs of aging during a time when injections and filler seem to be more popular than ever.
On Thursday, the 52-year-old took to Instagram to share photos from New York Fashion Week, but one in particular seems to have caught fans’ eyes the most: the first picture in the carousel where she’s standing in front of the camera, holding a card for her new brand, GWYN.
Among the dozens of comments from fans sharing how proud they are of her for launching her new venture were even more people celebrating Gwyneth for embracing aging more naturally than some celebrities have chosen to do.
“Seeing a fresh face that shows age — It’s about time,” one commenter wrote.
Another wrote, “Your first photo is beautiful — you own your beauty and your age and thank you for not filling your lips. Truly beautiful and inspirational!”
“The first picture is perfect. It’s one of a gorgeous women who is aging beautifully, shows traces of life. Thank you for every women above the age of 40!” said another one of Gwyneth’s followers.
Gwyneth is no stranger to injections, even though she’s chosen to go without more recently. In 2020, she told Glamour that the most important thing is being transparent.
“I think there’s a lot of celebrities in our culture who clearly use injectables, and I think it’s nice for women to understand, Oh, if you’re past 45 and you have no wrinkles of any kind, you might be getting a little bit of help here and there,” she said at the time. “And I think it’s nice; I think it’s a more candid and a more transparent approach to beauty.”
Gwyneth added that cosmetic procedures are a personal choice everyone should make for themselves.
“I would never want to be prescriptive about what I think people should do. Some women really don’t want to do them and some women love them,” she said. “I think that’s part of the thing as well, not creating a space of judgment around what other women’s choices are, in anything in life.”
