There's a reason Glossier is one of the most popular brands on Instagram and one of the fastest-growing companies in the country right now. Thanks to its sleek and minimal packaging, cool-girl marketing tactics, and its beloved skin-care formulas, fans of the brand can't go long without their must-have Balm Dotcom, Milk Jelly Cleanser, or Cloud Paint.
But with every beauty fad comes a swarm of haters. In Glossier's case, many of its haters claim its simple products are overpriced — others are just too blasé to participate in widely popular trends. If you're one of those people, though, I can't stop you, so here's a list of dupes for Glossier products, many of which are affordable and recommended by former Glossier staff.
Vaseline Lip Therapy Mini in Rosy Lips ($1, Amazon)
A former Glossier rep says the $15 Balm Dotcom has a suspiciously similar formula to that of Vaseline. This Lip Therapy even comes in similar flavors to Balm Dotcom, such as this rose one.
Hylamide Photography Foundation ($20, Hylamide)
This extremely lightweight formula that claims to "blur imperfections" in real life as if it were Photoshop is actually entirely transparent. Many swear it's a great alternative to Glossier's $32 Skin Tint.
Heritage Products Rosewater and Glycerin Spray ($8, CVS)
Glossier's $22 Soothing Face Mist has the key ingredients rosewater and glycerin, both of which are obviously present in this much more affordable drugstore facial spray.
MAC Cosmetics Studio Face And Body Foundation ($30, MAC Cosmetics)
This lightweight fluid foundation from MAC Cosmetics has a water base and subtle, blendable coverage that's also very similar to Skin Tint. It costs almost as much as Glossier's version, but sometimes buying a dupe isn't just about the price.
AOA Go Brow Mascara ($, AOA)
Tons of reviews claim this brow gel almost anyone could afford is just like Glossier's cult-favorite Boy Brow, which costs $20. The best part? It's only one dollar.
The Ordinary Serum Foundation ($7, The Ordinary)
The Ordinary's $7 light coverage foundation has a diehard fan club with hundreds of thousands of members who swear by its comfort and skin benefits. It's like a fuller-coverage version of Glossier's Skin Tint.
Mario Badescu Glycolic Acid Toner ($18, Ulta)
Glossier's $29 Solution Exfoliating Skin Perfector is really just a toner that's full of skin-care powerhouse glycolic acid. That's the same ingredient abundant in this top-rated Mario Badescu toner.
Pixi Skintreats Glow Tonic ($15, Target)
This beloved drugstore toner has a lower percentage of glycolic acid than Glossier's Solution, so it's even better for you if you've got normal or sensitive skin that doesn't like being messed with too much.
E.L.F. Cosmetics Beautifully Bare Highlighter Stick ($4, Target)
This E.L.F. highlighter costs $4 and leaves an almost identical wet-looking sheen to cheekbones as Glossier's $22 Haloscope stick.
Neutrogena Hydro Boost Subscreen SPF 50 ($13, Ulta)
This drugstore face sunscreen has more product and higher SPF level than Glossier's Invisible Shield for almost half the price.
Pixi By Petra Sheer Cheek Gel in Natural ($14, Target)
This shade of Pixi's simple liquid blush is a head-turning match for the Dusk shade in Glossier's Cloud Paint collection, which are some amazing multitasking beauty tools.
Maybelline Snapscara Mascara ($6, Target)
This new mascara from Maybelline is already a fan favorite thanks to its washable, wax-free formula. It's a buildable formula with emphasis on lash length, very similar to that of Glossier's $16 Lash Slick.
Bliss Makeup Melt Jelly Cleanser ($12, Ulta)
This makeup-removing face cleanser from Bliss is similar to Glossier's Jelly Milk Cleanser in every possible way, from its formula right down to its packaging. It's just a few bucks cheaper and available from the drugstore.
E.L.F. Cosmetics Lip Lacquer ($2, Ulta)
Glossier had people in a tizzy when it released a clear lip gloss with a $14 price tag — luckily, E.L.F. makes an almost identical one that's literally two bucks.
