15 photos that prove holographic makeup is a scam

I have a beef with holographic makeup.

img-of-media-slide-rv-8749-52346.png
Milk Makeup/Instagram

What's my problem? Holographic makeup isn't actually holographic at all.

img-of-media-slide-rv-8749-52347.png
Milk Makeup/Instagram

In fact, holographic makeup doesn't exist...

img-of-media-slide-rv-8749-52348.png
Kat Von D Beauty/Instagram

... despite many brands' insistence that their highlighters/eye shadows/brushes/what have you are certified holographic.

img-of-media-slide-rv-8749-52349.png
Kat Von D Beauty/Instagram

But they're not. Does THIS look holographic to you?

img-of-media-slide-rv-8749-52350.png
Kat Von D Beauty

Maybe I should refresh your vocabulary. THIS is holographic.

img-of-media-slide-rv-8749-52351.png
Simply Nailogical/Instagran

It exists in nail polish — and you can put holographic glitter on just about anything — but no company has created a 100 percent holographic product yet.

Holographic, by definition, means "made of holograms." What are holograms? They're three-dimensional images formed by the interference of light beams from a laser or other coherent light source.

TLDR: It's something shiny that reflects moving rainbows. If you put a product on your face or body and you don't become a literal rainbow, it's not holographic.

A lot of these products have holographic packaging.

img-of-media-slide-rv-8749-52352.png
Jerrod Blandino/Instagram

But the product inside is always one big non-holographic letdown.

img-of-media-slide-rv-8749-52353.png
Too Faced/YouTube

See? Packaging: Holographic.

img-of-media-slide-rv-8749-52354.png
Cover FX/Instagram

Product: NOT holographic.

img-of-media-slide-rv-8749-52355.png
Cover FX/Instagram

A lot of these products are really just iridescent. But that's nowhere near holographic.

img-of-media-slide-rv-8749-52357.png
Milk Makeup/Instagram

Duo chrome? Not holographic.

img-of-media-slide-rv-8749-52358.png
Saucebox Cosmetics/Instagram

Rainbow chrome? STILL not holographic.

img-of-media-slide-rv-8749-52359.png
Spectrum Brushes/Instagram

That's not to say this stuff isn't pretty because it is.

img-of-media-slide-rv-8749-52368.png
Becca Cosmetics/Instagram

It's just not holographic. And that's severely agitating.

img-of-media-slide-rv-8749-52369.png
Becca Cosmetics/Instagram

Basically, what I'm trying to say is: Stop trying to get me to buy makeup by calling it "holographic."

img-of-media-slide-rv-8749-52360.png
Sigma Beauty/Instagram

Because let's face it — that's a straight-up lie.

img-of-media-slide-rv-8749-52361.gif
Giphy

And I won't stand for it anymore.

Want more? Visit our Eyeliner Addict Facebook page and like us for more breaking beauty news!